UK-London: Business services: law, marketing, consulting, recruitment, printing and security.


Contracting authority




Contracting authority:

Govia Thameslink Railway Limited


Public Procurement Organisation Number:

PCNW-8528-NRRP


Address:


1st Floor Monument Place, 24 Monument Street
London
EC3R 8AJ
UK


Contact name:

Lorraine Baker


Email:

lorraine.baker@gtrailway.com


Telephone:

Not provided


Website:

Not provided


Organisation type:

PRIVATE_UTILITY


Devolved regulations that apply:

None




Procedure



Procedure type:


Competitive flexible procedure


Dynamic market OCID:

Not provided


Competitive flexible procedure description:

4 stage tender process



Preliminary market engagement conducted:

No


Dynamic market:

No








Special regime:


Utilities



Scope



Title:

Marketing Creative Design Agency Services


Reference number:

Not provided


Main procurement category:

SERVICES


Description:

This tender offers an exciting opportunity for a strategically minded and creatively excellent agency to support GTR in driving brand distinctiveness, passenger growth, and rail recovery through compelling, consistent storytelling.

The appointed agency will lead on strategic creative planning, campaign development, cross-platform asset creation, content optimisation, and performance analysis. The agency will work alongside GTR’s in-house team, media agency (T&Pm), influencer agency (Halpern), and other partners to deliver integrated campaigns that support tactical and brand-building objectives.

Building on GTR’s existing creative platform, ‘Every Stop is a Story’, the successful agency will help evolve and activate the brand to celebrate destinations, connect with new audiences, and position rail as an inclusive and sustainable travel option.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://goviathameslinkrailway.delta-esourcing.com/tenders/UK-UK-London:-Business-services:-law%2C-marketing%2C-consulting%2C-recruitment%2C-printing-and-security./TN33QMUYF4

To respond to this opportunity, please click here:
https://goviathameslinkrailway.delta-esourcing.com/respond/TN33QMUYF4





Total value (estimated):


GBP 2,880,000 including VAT





Description





Description:

Not provided





Suitable for SMEs:

Yes


Suitable for VCSEs:

No




Contract dates (estimated):

01/04/2026 to 31/03/2028


CPV classifications:


79000000 - Business services: law, marketing, consulting, recruitment, printing and security.

79342000 - Marketing services.

79342100 - Direct marketing services.

79413000 - Marketing management consultancy services.



Contract can be extended:

Yes


Extension date:

31/03/2030


Delivery regions:


Not provided


Award criteria:


Name: Criterion 1 / Weighting: 40

Name: Criterion 2 / Weighting: 60







Documents



Associated tender documents:


Not provided


Technical specifications:


Not provided



Submission




Enquiry deadline:

22/09/2025


Deadline for requests to participate:

06/10/2025 Time: 12:00


Submission address and any special instructions:

https://goviathameslinkrailway.delta-esourcing.com/


An electronic auction will be used:


No


Languages that may be used for submission:


English


Award decision date (estimated):

02/03/2026



Other information



Legal and financial capacity conditions of participation:

Not provided


Technical ability conditions of participation:

Not provided


Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP):

No


Government Procurement Agreement (GPA):

No


A conflicts assessment has been prepared and revised:

Yes



Other organisations


Not provided